PRESS
NOTABLE
“50 Top B2B Content Marketing Influencers To Follow in 2021,“ TopRank.
“25 Content Marketing Thought Leaders To Pay Attention To,” Relevance.
“50 Content Marketing Influencers You Need To Follow,“ Atomic Reach.
“The Good and Bad of B2B Influencer Marketing,” Contently.
“100 Significant Women In Native Advertising,” Native Ad Institute.
honors & memberships
Melanie was chosen for She Runs It's Mentor program, having received their 2018 GenNext Award for emerging leaders and their Education Relief Award in 2015. She serves on the advisory board of the Native Advertising Institute, and has judged industry awards for the Content Marketing Institute, Digiday, WANIFRA, Native Advertising Institute, Syracuse University, and more.
She authored the T Brand Studio branded content pieces that won the OMMA Award for "Best Native Advertising Execution" in 2014 and 2015, and was the youngest of 50 alums honored at the 50Forward Gala for Syracuse University's Newhouse School, alongside Bob Costas, Larry Kramer, Dennis Crowley and more. Melanie is also a member of the National Speakers Association, the American Marketing Association, and the American Advertising Federation.
Melanie is frequently honored with placement on lists of industry leaders, including the 100 Significant Women in Native Advertising (NAI, 2018 & 2019), 50 Social Media Marketing Influencers to Follow (TopRank), and 25 Content Marketing Thought Leaders to Pay Attention To (Relevance).
Melanie graduated Magna Cum Laude from UConn, and was the recipient of multiple merit-based scholarships as a student, including the Deeley Foundation Scholarship, the Charles Litsky Memorial Scholarship, The Goldring Scholarship, the Chemtura Corporation National Merit Scholarship and more. She was chosen for membership in the Alpha Lambda Delta and Phi Kappa Phi Honor Societies, She served as the Executive Producer of The NewsHouse when it won the SPJ Best Independent Online Student Publication award in 2013, and was the Editor in Chief of UConn's Daily Campus when it won 3rd place for NENPA's College Newspaper of the Year Award in 2012.
Melanie is regularly interviewed and featured in industry press, having been quoted in Contently, Digiday, Nieman Lab, AdAge, Hubspot and many more.
She's appeared on numerous industry podcasts to share her storytelling expertise, including Entrepreneur on Fire, Six Pixels of Separation, Its All Journalism, The Speaker Lab and more. She been featured in lists of top content marketing and digital marketing thought leaders from TopRank, Relevance, and Native Advertising Institute. Her writing has appeared on websites and in print titles around the world, including Contently, Refinery29, Time, Brand Quarterly, and Rolling Stone.
Essays & Thought Leadership
“Tips for Effective Content Strategy in Today’s Changing Environment,” Linkedin Marketing Solutions.
“How the Best Brands Create New And Exciting Travel Content,” The Science of Storytelling.
“Holiday content ideas that aren’t a gift guide,” Vizion Interactive.
“5 Ways To Use Content To Grow Your Business,” LadyBossBlogger.
“7 Creative Uses For Instagram’s Multi-Photo Feature,” Digital Branding Institute.
“What Journalists Can Learn From Marketers,” Contently.
Branded Content Bylines
“Women Inmates: Separate But Not Equal,” The New York Times for Netflix.
“Grit & Grace,” The New York Times for Cole Haan.
“Why My Dad’s Sudden Illness Made Me Rethink My Entire Life,” Refinery29 for CW’s “Life Sentence.”
“The Most Competitive Cities in 2025,” Huffington Post for Citi.
“How Newsy Is The Huffington Post?,” Huffington Post for Paramount Pictures.
“Filmmaker Explains The Egyptian Revolution,” Huffington Post for Netflix.
“Financial Projections To Guide Your Small Business,” Huffington Post for Goldman Sachs.
“Second Language Acquisition By The Numbers,” Huffington Post for Middlebury Interactive.
selected Editorial Bylines
“What It Means To Be Truly Thankful,” TIME.
“The Art of The Pitch,” Actionable Books.
“Become an Idea Machine,” Actionable Books.
“Gary Vaynerchuk’s New Book Is A Knockout for Social Media Managers,” Huffington Post.
“SOS: Save Our Student Newspaper,” Huffington Post.
“Social Media Butterflies,” New Times cover story.
“Post-Standard columnist is voice of the community,” The NewsHouse.
“Review: Hold your breath before Le Grand C takes it away,” Post and Courier.
“Allen Stone Spreads Soulful Cheer in ‘Celebrate Tonight’,” Rolling Stone.
“Naugatuck Gains a Centenarian,” Naugatuck Patch.
podcast interviews
Here are some of Melanie’s recent podcast appearances, including shows focused on content, marketing, advertising, journalism, entrepreneurship, professional speaking and more.
Entrepreneurs On Fire | Making A Marketer | Poop To Gold | Marketing Book Podcast | Thrive LOUD | Non-Fiction Brand | Duct Tape Marketing | On Brand | The Build Cycle | Video Marketing Podcast | Marketing Madness | Social Media Marketing Podcast | Innovators Podcast | Elegant Warrior | Lessons Learned in Marketing | Life (UN)Closeted | Idea To Reality (Ep 15) | Native Advertising PowerHouse | Smart Brand Marketing | Cool Things Entrepreneurs Do | Clever Stilettos | The Big Talk | Influencer Inc. | Fuel The Frenzy | Content Pros | Lunchbreak Marketing | Marketing For Owners | It’s All Journalism | Social Business Engine | Success Talks | Enterprise Marketer Podcast | Where There’s Smoke | Tidskriftspodden | On Brand | Disruptive FM | Know Your Audience | Social Business Engine | Brand Storytelling | Content Convergence (Ep 23) | The Brand Journalism Advantage | Creators Class | Social Toolkit | It’s All Journalism
Melanie has also made multiple appearances on The Speaker Lab Podcast and the Explicit Content Podcast.