Melanie Deziel is changing the way people think about content creation.
Get ready for a dynamic, engaging, and practical session that will transform you and your team’s creative process forever.
Systems for creatives who need to generate ideas consistently.
Melanie teaches useful and tactical processes on how to become a more efficient and effective content creator and achieve your content marketing goals quicker.
In a single session, your team will leave with smart, useful, and, most importantly, actionable tools that they can start using the same day.
A structure for more productive content creation sessions.
When working with Melanie you will:
Access creativity on-demand, whenever you need it.
Learn how to create content people want to consume.
Get clarity on what content is best for your goals.
Learn smarter ways to plan your content.
Access tools and resources to streamline your work.
An innovative, effective system for creating content that delivers the one thing every audience craves: Relevancy.
Jay Baer
Founder of Convince & Convert and author of Youtility
Her ability to clearly explain a usable framework for content development had lightbulbs going off all over the room!
Joseph Didomizio
Director of Digital Communications for University Advancement at Buffalo
What do you need help with?
Whatever the creative or content challenge you are facing, one thing is for certain: Melanie can provide a jolt of inspiration and an extremely practical game plan that you can start using right away.
Unlocking Creativity
Understand how innovative teams create the conditions for creative thinking.
Earning Trust with Content
Overcome skepticism using content as evidence of your business claims.
Unlimited Content Ideas
Learn a repeatable framework for coming up with unique content ideas.
Unlocking Creativity
Most leaders and organizations say they want innovation, but few are taking the steps necessary to create the conditions for creative thinking to thrive.
In this insightful session, learn how to build a workplace fit for innovation, explore the interplay between divergent and convergent thinking, and leave with a roadmap to nurture a team-wide or company-wide culture where creativity thrives.
Earning Trust with Content
Audiences are more skeptical than ever, so brands need content purpose-built to earn audience trust.
This session, aligned with Melanie’s book Prove It, shares how to corroborate business claims, demonstrate the value you provide, and educate your audience on all that you do.
Generating Content Ideas
This interactive workshop inspired by Melanie’s book The Content Fuel Framework offers your team a system for better brainstorms and more innovative content creation.
Using a simple and repeatable framework, this session will get creative juices flowing and help attendees generate endless unique content ideas.
Unlike many of the other presenters who simply said “You should X, Y, Z”, she went one step further...
...to tie all of her recommendations together with examples of her work that illustrated what it looks like to follow these recommendations. Seeing is believing, but it was also very inspiring and helped give me ideas on how to make native advertising work for my clients.
Attendee
SMMW 2019
Melanie kept it simple and gave me an actual tool I can implement for my agency TODAY.
Many times at a conference I'll walk away from a session and feel "hyped up" but have no clue what to do now or how to implement what I was just taught or even remember what I was just taught. Melanie kept it simple and gave me an actual tool I can implement for my agency TODAY.
Attendee
CMWorld 2020
Experienced Online Educator
Melanie is a skilled online educator with nearly 10 years of experience engaging online audiences for keynotes, workshops and educational sessions.
She has studied digital learning methodologies for adults as part of the process of developing and teaching several graduate-level online courses, and has taught virtually for three different universities.
A leading keynote speaker on creativity and content creation systems.
As a keynote speaker, author, and award-winning branded content creator, Melanie has spent her career developing the skills to think differently and discover new ways to engage audiences through content.
Having been the first-ever editor of branded content at The New York Times, a founding member of HuffPost’s brand storytelling team, and Director of Creative Strategy for Time Inc's 35 US magazines, Melanie brings a wealth of knowledge and experience on how content can be used as a strategic tool, and how processes can help unlock its power.
Melanie possesses such an inspirational blend of passion, knowledge, and pure creative energy.
I have never before left a workshop with so many new ideas - and not just her ideas, but my own new ideas that she inspired by exposing so much of her creative process and structural foundation. You can tell how much she loves what she does, and it's contagious.
Rene B
Workshop Attendee
Melanie is that rare speaker who is unflappable, professional, whip smart, a quick study, and born ready.
She not only delivered, but earned the gratitude and wonder of the team that worked to prepare for this event. Melanie is a total pro, and you will see that onstage and in your behind-the-scenes dealings, as well.
Sean Branagan
Creator, Student Startup Madness
Booking Melanie is just a few taps away...
...or an email away, if you prefer.
melanie@storyfuel.co
Our team found her to be a true joy to work with - her professionalism and flexibility were so key when planning the conference.
Her extremely relevant content inspired, engaged, and resonated with the diverse mix of communicators, marketers, and development professionals in attendance.
Amy Leung
Executive Director of Digital Marketing at Columbia University
A true professional who follows through on what she says she will provide when she commits to a speaking engagement.
Best of all, the audience goes away with proven techniques they can implement to give their brand story more selling power and in a manner that is believable.
Roberta Simpson-Dolbeare
Executive Director, Direct Gardening Association
