The Content Fuel Framework in the classroom
Give your students a clear and easy-to-use system for generating strategic and unique content ideas.
Professors around the world choose The Content Fuel Framework as the sole text, or as a supplementary text, for courses where objectives are to help students understand storytelling, create strategic content, and become more effective communicators.
I've never seen such a unique, practical, and inspirational approach to content development.
I've taught public relations and professional writing for years, yet I've never seen such a unique, practical, and inspirational approach to content development. I'm adding this to all of my syllabi as recommended reading.
Tricia Richards-Service
PhD | Assistant professor of instruction in public relations / Klein College of Media and Communication, Temple University
It really is so simple yet so compelling in its ability to drive creativity in my students.
Using The Content Fuel Framework for my content marketing class is a no-brainer. It really is so simple yet so compelling in its ability to drive creativity in my students and at $14.95, a bargain to boot.
Marie A. Yeh
Ph.D. | Associate Professor of Marketing, Loyola University Maryland
Inexpensive to purchase, and much more compact and lightweight than most other texts.
Simple layout and numbered structure that makes finding information quick and easy.
Entertaining and approachable writing make it a quick and easy read.
Packed with examples that make real-world application clear and easy to understand.
Teaches a repeatable system that can be easily used in other courses.
Can be used as a reference text beyond the course.
Why Students Like it:
Modular framework that easily translates to lesson plans and syllabi
Evergreen system that remains useful even as new content platforms and formats emerge
Ensures a level playing field for content idea generation, regardless of student background
Companion workbook with ready-to-use prompts, assignments and activities
Praise for the book from authors of respected marketing and communication books
Bulk discounts available for school bookstores
Why Professors Like it:
Request an educator copy by emailing
Need 30+ copies?
Bookstores needing to place bulk orders for student purchase can do so at a discounted rate of $10 per book, inclusive of shipping to a single North American address.
For orders greater than 500 copies, or for orders that must be shipped outside of North America, email books@storyfuel.co for a quote.
This is an ideal guide for journalists, public relations professionals, marketers, and social media specialists working in or hoping to enter today’s rapidly changing communications industry.
Content is still paramount to every role, and as a trained journalist, Deziel keeps expert storytelling principles at the heart of her advice and instruction.
Leah Stacy
Adjunct Professor, Syracuse University
Content Marketing
Marketing & Advertising
Branding
Social Media
Public Relations
Writing
Journalism
Communications
and more
Courses that use it:
NYU
Syracuse University (Newhouse School of Communications)
University of Connecticut
City University of New York (Branding & Integrated Communications)
Temple University
Western Carolina University
Loyola University Maryland (Sellinger School of Business)
Adelphi University
San Juan College
Schools that use it:
Request an educator copy by emailing
