The Content Fuel Framework

Format 9: Tool

A tool, to put it most simply, is an implement designed to carry out a particular function.

See page 143 in “The Content Fuel Framework” for more.

Tell better stories with tools

Examples

• [People] What would your name be if you were born this year?

• [Basics]

• [Details]

• [History]

• [Process]

• [Curation] MarTechBase

• [Data} Oxford English Dictionary’s Text Visualizer

• [Product] Sherwin Williams ColorSnap App

• [Product] Findation: Make-up color matching tool

• [Example]

• [Opinion]

Got an example we should consider adding? Tweet me a link: @mdeziel

Other Helpful Resources

• Creating a custom calculator for your website