The Content Fuel Framework

Format 1: writing

Written content is sequences of letters assembled with the intention of creating coherent words and sentences. Written content is so ubiquitous that there’s a good chance it’s the content format you think of by default.

See page 87 in “The Content Fuel Framework” for more.

chapter links

• Pg 89 | NYTimes’ “Invisible Child” Series | How this story came to life on NYT

Tell better stories with writing

Examples

• [People] Mud Maker: The Man BeHind the MLB’s Secret Sauce

• [Basics] What Is A Plant-Based Diet? A Guide To Get You Started

• [Details] What Should I Do After Headspace Basics?

• [History]

• [Process] How to Create a Narrative Style Podcast

• [Curation] 41 Books to Boost Your Social Media Skills

• [Data}

• [Product] About the Brand Storyteller Mastermind

• [Example] What TheSkimm Can Teach Us About Marketing To Millennials

• [Opinion]

Got an example we should consider adding? Tweet me a link: @mdeziel

Tools

• Grammarly

• Hemingway

Other Helpful Resources

• Pulitzer Prizes for Writing (by category)

• The Grammar Girl Podcast

• Do you Really Need A Whitepaper? (Decision Tree)